We believe we have the power to inspire every woman to achieve financial fitness and reach their financial goals.
At Financy we get women, so we are on a mission to deliver finance in a way that connects.
Financy is an online women’s money magazine which represents a movement towards women living their best, most fulfilling lives through achieving their money goals.
Leading us on this movement is Bianca Hartge-Hazelman, our Founder, CEO, finance journalist and Smart Financial Living Advocate.
Bianca created Financy after the realisation, while on maternity leave with her second daughter, that the traditional dull-lens applied to financial publications and content, was not empowering enough women towards financial independence, nor did it resonate deeply with the lifestyle pursuits of all women.
What began as a passion to deliver a fresh and engaging take on finance to fellow investors and smart shoppers, has now given rise to a rediscovery of financial fitness – it’s a lifestyle that transcends the pages of dull financial clutter and enhances the lives of readers – just like that favourite beauty mag, fashion brand or holiday destination.
Producing daily articles in our website magazine, weekly newsletter and discussion in our online communities, our content provides readers with a distinct sense of confidence, courage and smart approach to life.